Source
https://barryrodgers.convertri.com/one-dollar-case-study-ts-int-wplus
Category
File Size
5 MB
Publisher
barryrodgers
Updated
May 18, 2024
Description
Traditionally, to build a list you would create a squeeze page and have an opt-in form on it so people can pop in their email address and subscribe. Nothing wrong with that.
- However, I was also a big fan of the “Free With A Checkout” alternative method. If you are unfamiliar with that, here’s how it works…
- You have a free front end lead magnet but, instead of putting an opt-in form on your landing page, you put a buy button.
- A buy button with a difference. The purchase price is $0.
- Thing is, going through a checkout process seems to put people into a “buying frame of mind”. Something to do with the dopamine hit to the brain that we get when we acquire something new.
- That means the conversions for bumps and upsells are far higher than if a simple opt-in form is used.
- This was most powerful in WarriorPlus.
I have a free offer on WarriorPlus that adds leads and makes sales every month and it has done for over 4 years from internal traffic in the WarriorPlus marketplace.
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