David Deutsch – Idea Power

Dear Friend,

• Would you like to know the ONE skill that has enabled me to generate more than a billion dollars in sales for companies from Boardroom Inc. and Agora Publishing to Procter & Gamble?
• This game-changing, career-making skill is easy to acquire…
• It requires zero natural creative talent.
• “Ideas are the currency of the 21st century.”
• Claudia Azula Altucher, Author
• And yet it may well be the most important and universally admired, valued and rewarded advantage you can have in business AND in life.
• It is, of course, the ability to come up with great ideas.
• You see, few things have the impact of a great idea.
• A great idea can change your (or someone else’s) life… launch and grow a business… give birth to or revitalize a product or service… ignite a marketing campaign… or power a promotion, sales letter, ad or email.
• Often, in just an instant.
• Ideas can mean the difference between success or failure — of a business, a product, or even a career.
• If you look at the founding of companies like Amazon, Netflix, Uber, Airbnb and eBay — they all started out as ideas.
• Some of the world’s most popular products like Red Bull, Double Stuf OREOS and the iPhone — started as ideas.