Julian Cole – Strategy Finishing School Download 2023

The modules help you at the three levels (Strategist, Strategy Director, and Head Of Strategy).

• Chapter 1 – Strategy Fundamentals (Strategist)
• Chapters 2-8 – Research, Insights, Briefing, Brand Strategy, Comms Planning, Advertising Effectiveness, Business Strategy (Strategy Director)
• Chapters 9-11 – Diplomacy, Management, Selling Strategy (Head Of Strategy)

Meet Julian Cole

Julian Cole is a strategy consultant to global brands including Apple, Facebook, Disney, Snap, and Uber. Previously he held the role of Head of Comms Planning at BBDO and BBH in New York. He’s created award-winning work for PlayStation, Bacardi, Pepsi, Google, and Coca-Cola. With a void of practical strategy education, Julian founded the Strategy Finishing School (previously Planning Dirty Academy) in 2019. Since then, he has taught his world-class experience to more than 3,000 strategists.