Udemy – The Ultimate Beginner SEO Training Course 2025

If you are a small entrepreneur, beginning marketing student, or just want to learn about how SEO marketing can help rank a business this beginner SEO course is for you! The beginner SEO course was specifically designed to be short and to the point for busy individuals that need a quick course that they can watch in a short time frame and reference later.

In this course we will be covering the following:

Introduction to SEO

• Definition and Importance
  • What is SEO?
  • Why is SEO Important for your website?
  • White Hat vs. Black Hat vs. Grey Hat SEO
  • Focus on ethical practices (White Hat SEO)
  • Overview of search engine algorithm
  • How search engines rank websites

  Keyword Research

  • Introduction to Keywords
  • Types of Keywords
  • Keyword Intent
  • Tools for Keyword Research
  • Conducting Keyword Research

  
  On-Page SEO

  • Content Optimization
  • Title Tags and Meta Descriptions
  • URL Structure
  • Header Tags (H1, H2, H3, etc.)
  • Image Optimization
  • Internal Linking

  Technical SEO

  • Website Speed and Performance
  • Mobile Optimizations
  • Crawlability and Indexability
  • URL Structure
  • Structured Data and Schema Markup

  Off-Page SEO

  Backlink Building

  • Social Media and SEO
  • Local SEO

  Introduction to Local SEO

  • Google My Business
  • Local Citations
  • Local Reviews

  SEO Tools and Resources

  • Overview of Essential SEO Tools
  • Using Tools for SEO